On May 28th, Boston Young Entrepreneurs is excited to host a seminar on personal branding for entrepreneurs.
Dan Schawbel will give us his expertise on managing an online brand and reputation both for us as individuals and for our companies. In this web age, it’s a huge mistake to pay no mind to what people are saying about you. Take control and make your business and your brand stronger!
Personal branding for Entrepreneurs
Learn about the importance of personal branding in today’s economy
- Find out how to rank #1 for your name in Google
- Learn about how to protect your online ID
- Become an expert blogger
- Get all the tools you need to manage your online reputation
- Learn how to use social networks such as Facebook, LinkedIn and Twitter for branding yourself and your company
- Walk through a 4-step proven process for building your personal brand
Date: Thursday, May 28th
Time: 6:00 to 8:00pm
Location: Boston City Hall, 9th Floor, Room 900 (NB: Please enter the building using the Congress Street entrance across from City Hall. The Plaza entrance closes at 5:30pm)
RSVP: Devin.Cole.BRA@CityofBoston.gov, 617-918-4303 or on facebook
Dan Schawbel is the leading personal branding expert for Gen-Y. He is the author of the bestselling career book, “Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 2009).” With over 100,000 results for his name in Google, Fast Company calls Dan a “personal branding force of nature.” He is the founder of the Personal Branding Blog®,which was the #1 job blog by Careerbuilder in 2008, is an AdAge top 100 marketing blog and is syndicated by Reuters, Forbes, Fox Business and other major networks. Dan is also the publisher of Personal Branding Magazine®, head judge for the Personal Brand Awards® and director of Personal Branding TV®.
Presently, Dan is a Social Media Specialist at EMC Corporation, which is one of the leading technology companies in the world. Dan is a featured contributor to Mashable.com, a top 10 blog in the world, and LifeHack.org, a columnist for MediaPost and has written articles for BrandWeek Magazine and Advertising Age. In total, his personal branding advice reaches over 300,000 people weekly!
He’s also interviewed over 100 successful business people and celebrities, such as Marcus Buckingham, Gary Vaynerchuk, Gina Bianchini, Don Tapscott, Guy Kawasaki, and Tucker Max. He’s been featured in over 100 media outlets, such as The New York Times, The Wall Street Journal, BusinessWeek, Entrepreneur, Fast Company, ABC News TV, MSNBC, NPR, Forbes, and The Boston Globe. Dan has 8 years of marketing experience, employed at companies such as EMC, Reebok, Lycos, LoJack, and TechTarget.
Dan is a keynote speaker at colleges and universities and helps individuals and companies with branding. He graduated Magna Cum Laude from Bentley University in 2006.